Amplify is a business, created in partnership with AT&T that will leverage digital tools and technologies to improve the teaching and learning experience in K-12 eduction.


Joel Klein, CEO of Amplify, put it this way, “It is our aim to amplify the power of digital innovation to transform teaching and learning and to help schools deliver fundamentally better experiences and results…Amplify will introduce new products in a thoughtful way, so that technology can finally live up to its promise to advance learning and augment teaching for students, teachers and parents everywhere.”


Amplifty is divided up into three key areas of focus, including:

  • Amplify Insight: which will use advanced education analytics to learn about and assess strengths and weaknesses within the teaching process, enabling administrators and teachers to adapt their techniques to the individual needs of their students.
  • Amplify Learning: will create a new natively-digital curriculum that re-invents the teaching and learning process, initially focusing on English, Science and Math.
  • Amplify Access: is developing a tablet-based platform that will bundle curricular content that extends the classroom beyond the walls of the school and hours of the traditional school day. Analytics and 4G connectivity will enable personalized instruction anywhere.

And if that’s not enough, they’ve created a content-rich digital forum that allows anyone with a passion for teaching and learning to remain abreast to the latest research and insights impacting education in America.  Seriously, check out the website.  It’s really well done.


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